CRM Software - Quintessence for Successful Business Management [Infographic]

Currently, there are boatloads of customer relationship management (CRM) platforms floating the web, which have been developed for successful business running. Quite often, owners of small businesses think that CRM software is just for a large enterprise with hundreds of workers and huge market share. Nevertheless, it’s not actually so, and there are the reasons:

Comprehensive View on Your Business

Usually, small companies data is fragmented. One worker stays in touch with customers via phone; the other has followed up using email. Sales pipeline and order history are kept somewhere else. By using CRM software, you can keep every piece of information about all business processes in your company in one convenient place. Moreover, a customizable CRM dashboard provides you with real-time reports of sales, marketing and development actions.

Increase Productivity

When your business content is well-organized and situated in a clean slate, your company becomes more successful and efficient. Your employees spend less effort and time to locate necessary information. As a bonus, customer relationship management software allows to create and customize workflows that automate routine tasks (like email sending, events creating, etc.). In short, a proper CRM should put right clients issues in the right hands of your workers.

Stay in Touch with Your Customers

With CRM social media integration, you are allowed to track your customers’ wishes. Currently, a lot of platforms offer Twitter, Facebook, Google+, Linkedin, etc. This option allows seeing and storage all the information your business needs to know about your clients.

The infographic designed by Staples is focused on the most prominent benefits of using the CRM platform for your company, and also it contains the following information:

• What’s CRM? (definition and meaning)
• Top 5 things CRM platform can help you do.
• Why invest in CRM software? (interest-bearing key figures)
• CRM system that fit your budget.

As you can see, CRM is a quintessence for managing big enterprises as well as for small companies. Nevertheless, you should carefully consider about company’ budget, main goals, and other requirements, before your final decision-making procedure.

P.S. However, if you have already made your decision, but now you would like to change it - Trujay is what are you looking for. With this web-based service, you can easily migrate your data between various CRM platforms in a fully automated way. Just set up free Demo Migration, to check up how the service works.