How to Shoot the Best CRM for SMB's? [Infographic]

Small business CRM has evolved since 2012. However, some SMB’s owners are still concerned over technical implications around the solutions. They are oversold on the assumption that CRM is just for the larger enterprises. Even being a tiny company, you shouldn’t forget that handling close and successful customer experience is a hard task without CRM.  

According to Small Business Trends, over 50% of small businesses fail in the first year, and 95% fail within the five years. To avoid this unexpected outcome, you need to define business goals and objectives and measure the effectiveness of current platform. In case it lacks some capabilities, start considering about the iterating or even data migration. So, if answer ‘no’ to any of the questions below, then it’s probably a good idea to start looking for small business CRM:

• Are you sure all the leads in the sales pipeline are being followed up?
• Do you manage to coordinate specific marketing campaigns with the sales team?
• Can you generate accurate data on forecasts/pipeline on short notice?
• Are you able to explore all sales activities and results in a few clicks?
• Are you aware of some lost deals in the last quarter and what are the reasons?
• Can you count the amount of the customer service issues?
• Are you satisfied with the time the sales reps spend on administrative tasks?

In this line of thought, the studies show that companies with a fully utilized CRM system can increase sales to 29%. But how to find the small business CRM that can fit your business requirements? Take a look at this infographic shared by CRM Simplified and explore the hints on the best ways to search for the CRM systems.

Ready to dive deep into searching for the desired small business CRM? To ensure the right choice, here are few useful pieces of advice on essential benefits that can affect your bottom line and bring prosperity.  

Client Management Enhancement

After utilizing the right solution, you can get more visibility into the customer base. You can use the main tactics needed for long-term profitability, as well as build the better plans that induce your employees to break a new operational ground.

Sales Strategy Development

Losing the income by targeting the wrong consumer segment is the last thing you want to experience. CRM customer administration tools provide the useful intelligence about long-term sales trends. Furthermore, you will be able to adjust the current sales strategy and the results tactics.

Customer Experience Improvement

The platform enables your crew with the possibility to respond clients’ queries swiftly and more efficiently. You can track the consumers’ complaints, and observe why the organization is not performing well. The solution also provides the useful insights into the order tendencies, ensuring the employees never mess up any sale related questions in the future.  

Brief Summing Up

As you can see, CRM system is a central repository that builds an effective customer outreach policy. Furthermore, the platform boosts sales not only for the companies of large sizes but the small ones as well. To learn tips and tricks on successful CRM implementation, check out the white paper “Proven Reasons For CRM Implementation”.